Monday, October 30, 2006

I got inspired Ulla-Maaria's statements of handicrafts, and stated a similar manifest (draft) of the economy of everyday life.


  1. People are foremost practitioners of their everyday lives
  2. People want to maintain structures, and habits, and see many times technology and services as disruptive
  3. People also innovate their everyday life, and find it valuable to create new forms of living
  4. Companies can support their customers everyday life, but are not in most cases centralized, and important
  5. Companies take the everyday life of people as the starting point for their business, and aim to “normalize” themselves to fit into it.
  6. Current market logic is not adapted to serve the economy of everyday life.
  7. A market logic that takes practice of everyday life as the unit of analysis, and object for activities is needed.
  8. The economy of everyday life can be the basis for voluminous, stable and faster income, but also for more well-being and democracy.

This is only a draft and will now be tested, and hopefully discussed with you ; )


At 10:14 PM, Anonymous Anonymous said...

I really liked the eight point in the manifest!! That is the most important reason why a humanist (?) like me finds herself doing what I'm doing - studying peoples practices.

A comment also on the third point: How actively do people actually innovate their everyday life? Could it be that the best innovations are born by an accident? Or at least quite many of them?


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